Uber
DELIVERING RESULTS FOR THE WORLD'S BIGGEST SHARE RIDE COMPANY
Uber & uber eats
Uber has trusted the Creative Services team at Smartly for over three years, two under my leadership, with all its performance creative needs. From original productions for photography and motion, to designing and scaling thousands of omni-channel creatives to multiple markets.
SCAling UGC
We created a highly adaptable User Generated Content (UGC) production approach for Uber, aligning with the trend of TikTok-style ads and the demand for such content using dynamic copy, localized voice-over and casted on-screen talent. This solution caters to brands aiming to efficiently test and scale their presence on the platform while maintaining adherence to brand voice and guidelines.